If you’ve managed to convince yourself that only large enterprises have the money to take advantage of Business Intelligence (BI), then think again. In the past, companies needed to hire expensive experts to really delve into BI. But these days, there is a range of affordable self-service tools that will allow small- and medium-sized businesses (SMBs) to make use of BI. What's more, your SMB creates and holds much more data than you realize, which means you can start using BI for your business.