Marketing automation has become an essential part of every business’s marketing strategy.
Thanks to innovations in IT, business marketing tools have become more affordable for small retailers, online sellers, and other mom-and-pop operations. Don’t pass up the opportunity to maximize all the marketing automation tools available that can increase your leads and give you these benefits.

Everyone uses email to send and receive sensitive information, making it an attractive target for cyberattacks. The importance of email security is vital to your company’s operations, so applying the following tips can dramatically reduce your exposure to hackers and malware.

One of the top considerations in choosing where to work with your laptop is the availability of a power socket. If you are not lucky enough to find an available outlet, you’ll have to depend on your laptop’s battery — assuming it still has enough power after your last charge.

There are three communication and collaboration tools in Microsoft 365 that provide basically similar solutions for the same problem: Outlook Groups, Yammer, and Microsoft Teams. However, they all have subtle differences that set them apart from one another.

Are there surefire ways to attract prospects to your website and to convince them to sign up for your product or service? The first step is always to make your website easy to use. Read on for five tips that improve user experiences, site trustworthiness, and conversion rates.

Business owners are increasingly realizing the importance of adopting efficient, flexible, and cost-effective IT systems. But as customers’ expectations rise, IT becomes far too complex and demanding for businesses to manage alone. This is why many companies outsource their IT needs to a managed IT services provider (MSP).
MSPs defined
MSPs are companies composed of specialists from various IT fields.

You wouldn’t think that cybercriminals would carry out their nefarious schemes in plain sight — except that they do and you’ve probably already fallen victim to them. Learn all about a scheme called distributed spam distraction (DSD) and how malicious actors are using it to steal valuable information from their victims.

So you’ve just unboxed your brand new laptop — what do you do next? Before you start using it to surf the internet or finish your tasks for the day, take these steps to optimize its performance and ensure it meets your needs.
1. Update your laptop’s operating system
One of the first things you should do before using your laptop is to update its operating system (OS). Assuming you did not purchase the laptop when it was first released, it will still be running an older OS. Because important patches and fixes are released with each new update, you must install the latest ones to ensure your laptop doesn’t have vulnerabilities that malicious third parties can exploit.